Categories
Fundraising

Top tips to make the most of Giving Tuesday

Giving Tuesday is about interacting with your supporters and sharing your mission. There are so many simple ways to get them involved and keep them excited about giving to your charity! Use these easy yet impactful techniques to reach your community on #GivingTuesday.

  • Customize your image for the day. Create your very own Giving Tuesday Design easily, using free design softwares like Canva.
tips for online fundraising logo
L’Itinéraire put their own twist on the Giving Tuesday logo.
  • Lead up to the day by letting your supporters know you will be celebrating it! Use interactive posts on social media with images of you preparing for the day and ask: How do you plan on #GivingTuesday?
  • Provide different ways to give! You definitely want to share your main campaign page, but be sure to give other options such as signing up to volunteering, donating items or spreading the word about your charity.
  • Take advantage of the GivingTuesday website! They provide toolkits for your campaign, images and great ideas on how to make the most of the day.
  • Reach out to local businesses to be your voice! Have a donut shop nearby that has a huge Instagram following? Ask them to share your graphics and support your mission on #GivingTuesday.
  • Ask your donors to share why they support your cause and then be sure to highlight them.
  • Use the hashtag in your posts! Giving Tuesday is a global movement and people from all over will be looking to give on the day of. Don’t miss the opportunity to gain some new supporters.

Do you want to create a campaign, but are unsure where to start? Check out our tips on creating an original campaign and then get ready for the holiday season by checking out our holiday campaign ideas.

Categories
Fundraising

Simple tips for your holiday campaign

With over 25% of annual donations in Canada made during the month of December, there’s no doubt that it is a busy time for charities like yourself. But did you know that 15% of year end donations are received on December 31st? That’s right, a huge amount of donations are made up until the very last minute of the year! Starting out your campaign strong is important, but it’s making it to the finish line that has the biggest impact! 

With inspiration from the organizations we work with, we’ve gathered some tips to ensure that you make the most of this time of year. Whether they help you start a new campaign or add to your current one, these tips are sure to help you maximize your fundraising goals.

Bring your donors together through peer-to-peer

When it comes to fundraising, you rely on your community to reach your goals. Peer-to-peer campaigns are the perfect solution to come together (even if that can’t be in person quite yet). You might be thinking that a peer-to-peer campaign takes weeks to organize. It doesn’t! Using Simplyk peer-to-peer tools, the Halifax Lancers Therapeutic Riding Society was able to set up their campaign within only a few days! They set their initial goal at $15 000, but thanks to the enthusiasm of their participants (over 50 individual and team campaigns were created) they are about to hit their new goal of $25 000. 

Get creative with your campaign ideas

You might be thinking that finding a new and creative idea may be easier said than done. That may be true, but luckily, we have a few amazing examples to inspire you.

The Rainbow Society of Alberta is spreading cheer online, by using Simplyk ticketing to raise money to grant the wishes for children with severe illnesses. They are doing this through their Gift of Hope campaign, where you can buy decorations to decorate their virtual Christmas tree. With the ticketing integrated directly into their website, donors can easily purchase presents, lights ornaments and more. Check out all the amazing decorations below. The Rainbow Society even added the messages left by donors below the image.

Other great examples include the Tis the Season Tree Sale by Big Brothers Big Sisters of London. You can decorate your home for the holidays all while empowering at risk children in the London, Ontario community.

Finally, the Endowment Fondation of Jonquière Health is running their Campaign of Lights to raise money to continue to offer quality health services in the Saguenay and Lac St-Jean regions. Each donation buys a light for the Christmas illuminated in front of the Jonquière hospital. Along with beautiful imagery, the campaign thermometer is integrated into their website to demonstrate the fundraiser’s progress.

Encourage donations as gifts

With shopping in person limited right now, why not help donors out by giving them gift ideas for their loved ones? Whether you offer a beautiful gift card with your donations or sell actual gifts, the opportunities are endless. Here are some great ideas from our Simplyk communities.

Replace your gift to your loved one with a gift to someone in need. Fondation Fémina has done just that by creating a campaign where donation amounts will provide a gift to women and children that are victims of domestic violence.

Offer something comforting and delicious to your community (that they can regift) like the Canadian Mental Health Association of Grey Bruce. They are selling cinnamon buns and have already hit record sales numbers.

What’s says Christmas better than a beautiful poinsettia? The Christian Community School is selling the potted plants to get into the holiday spirit. The sale was so popular they have already sold out!

Make your mission clear and easy to give to

When you announce your campaign, be sure to explain what the funds will be going to. Use examples so that your donors can visualize their impact. Be sure to include clear instructions on how they can support you. Link your campaign form in your email and social media posts and make sure it takes them directly to where they can make their contribution.

Shout out your most avid supporters

Do you have volunteers, organizers or donors that have gone above and beyond? Will their work inspire others? Be sure to highlight them through social media! It doesn’t need to be anything fancy, and it could be a simple share of their posts, but this creates a larger sense of community. Not only does the supporter feel valued, but others are encouraged to do the same work too! Spreading the warmth is so important during the holiday season.

Keep updating your supporters on your progress – up until the very end!

So you’ve sent out emails and posted on social media to announce that your campaign is launched. Now what? The truth is your supporters can forget, or your initial message may not have resonated with them. Make sure to check in mid-campaign make an update on your progress and explain why their support is so important. This means phrasing how you ask differently. For example, after initially saying: “We are looking to raise $10 000 for school supplies for 1000 children.” You might want to further explain the impact the supplies will have: “We need your support to allow children to get the proper materials they need to succeed in class.”

Don’t forget about the final push. In the last few days of your campaign, check back in with donors. Remind them that it is not too late to donate and that their support can still make a huge difference.

Want to more information about building your campaign? Read our tips on planning your campaign or write to us at rowan@simplyk.io.

Categories
Fundraising

How University of Montreal more than tripled their fundraising goal through peer-to-peer

University of Montreal’s Faculty of Medecine, in partnership with the Montreal Neurological Institute, is running a peer-to-peer campaign using Simplyk that continues to shatter its fundraising objective.

The campaign benefits research on Multiple Sclerosis, a disease that in 2015 affected over 77,000 Canadians (Health Canada).

This year, the campaign had to move online, a reality many charities are familiar with. By using Simplyk, organizers of the fundraiser were able to launch a campaign that is easy for their network to join, simple to use and free!

The campaign begun in mid-September with an initial goal of raising $70,000. Since then, over 66 teams and individuals have joined the campaign. To date over $320,000 has been raised, and the campaign isn’t over yet!

At Simplyk, we love how the University used the platform to clearly explained the campaign’s mission. They also highlighted that 100% of all donations would be going directly to advancing treatment of Multiple Sclerosis. This has allowed their donors to really connect with the cause and give even more. Participants were able to personalize their campaigns wonderfully, including compelling stories about why the cause was so important to them. Adding images like that of the researchers and families affected by the disease made it even more personal!

With over 80 shares on social media, the campaign was able to gain such great traction through the use of it’s ‘peers’ networks and personal communities. The more the campaign has been shared, the more people have been touched by the cause and joined the campaign. This has created a domino affect, allowing them to multiply their goal! The campaign thermometer keeps increasing and a new objective of $250,000 has been set.

You can create a peer-to-peer to help advance your mission in minutes using Simplyk.

This first ever online campaign benefiting the research on Multiple Sclerosis led by Dr. Jack Antel (Neuro) and Dr. Alexandre Prat (CHUM) was initiated by Félix Jasmin. Jasmin is a dedicated donor, that contributed greatly to the campaign by reaching out to his entire community and actively engaging the community.

We are extremly proud to be apart of such an amazing initiative. Congratulations to all the participants, researchers, donors and organizers!

Questions about starting your own campaign? We can help! Read about how to set one up using our free tools or write to us at contact@simplyk.io .

Categories
Fundraising

Charitable Gaming Regulations in British Columbia

British Columbia has its own regulations for charitable gaming. At Simplyk, we strive to make your work simpler. We’ve broken down some of the regulations of online gaming in your province, so that you can easily set up a successful draw for your organization. Keep in mind that if you are looking to raise money through a prize draw, raffle, 50/50 or other game, you will need to follow the regulations imposed by the Government of British Columbia and obtain a license.

Online sales and distribution for charitable gaming

In British Columbia, you can use online payment methods, such as Simplyk’s ticketing for your raffles. The types of gaming allowed online include: prize raffles, bingo and 50/50 draws. The conditions for online sale are:

  • can only be used as a method for accepting and buying tickets
  • the buyer’s address must be confirmed to be in British Columbia
  • the ticket must then be generated manually by the organization and sent to the buyer by mail or scan.
  • the payment method must be PCI compliant

Online ticket distribution is only permitted if the organization has applied and been approved to use an Electronic Raffle System (ERS). An ERS must be approved by the registered and certified by the Government of British Columbia. Simplyk is not a registered ERS.

Do you want the specifics on the rules for electronic sales? You can find them in section 17.3 of the BC Licensed Charitable Gaming Rules.

Online draw for charitable gaming

The draw of winners cannot be done online or through electronic methods unless the organization is using an Eletronic Raffle System.

Unsure about how the regulations apply to your use of online methods for your gaming? We suggest you include how you plan to sell and distribute your tickets when applying for your gaming license.

*This page is under construction. We are adding new information about regulations for the province as we get updated on them. If you have any insight about online charitable gaming in British Columbia, feel free to write to me at rowan@simplyk.io .

Categories
Fundraising

Charitable Lottery Regulations in Alberta

Alberta has its own regulations for charitable lotteries. At Simplyk, we strive to make your work simpler. We’ve broken down some of the regulations of online gaming in your province, so that you can easily set up a successful raffle for your organization. Keep in mind that if you are looking to raise money through a prize draw, raffle, 50/50 or other game, you will need to follow the regulations imposed by the Alberta Gaming Liquor & Cannabis Agency and obtain a license.

Online sales, distribution and draw for charitable gaming

In Alberta, the online gaming rules are different depending on the total ticket value. The total ticket value is the number of tickets multiplied by the price of each ticket.

For any game with the total ticket value below $100,000, you can use online payment methods, such as Simplyk’s ticketing for your raffles. There are certain conditions that apply:

  • the tickets or ticket numbers cannot be distributed electronically
  • the tickets must be mailed to purchasers
  • a random number generator cannot be used to determine the winner, a manual draw must be done
  • ticket buyers must be 18 years or older and a resident of Alberta with an Alberta mailing address
  • the payment method must be PCI compliant

Do you want more specifics on the rules for online gaming? You can find them in the Alberta Electronic Raffle Handbook.

For any draws with total ticket value over $100,000, an electronic raffle system can be used through a registered gaming supplier.

Unsure about how the regulations apply to your use of online methods for your gaming? We suggest you include how you plan to sell and distribute your tickets when applying for your gaming license.

*This page is under construction. We are adding new information about regulations for the province as we get updated on them. If you have any insight about online charitable gaming in British Columbia, feel free to write to me at rowan@simplyk.io .

Categories
Fundraising

Charitable Lottery Regulations in Saskatchewan

Saskatchewan has its own regulations for charitable lotteries. At Simplyk, we strive to make your work simpler. We’ve broken down some of the regulations of online gaming in your province, so that you can easily set up a successful raffle for your organization. Keep in mind that if you are looking to raise money through a prize draw, raffle, 50/50 or other game, you will need to follow the regulations imposed by the Saskatchewan Liquor and Gaming Authority (SLGA) and obtain a license.

Online sales, distribution and draw for charitable gaming

To take payment online, distribute tickets electronically or use an electronic number generator to draw winners, your charity must be approved by the SLGA to use an Electronic Raffle System. You may also need to use a gaming operator certified by the SLGA.

Online platforms not certified by the SLGA can be used to:

  • advertise the raffle or draw
  • accept orders for tickets that will then be paid for and delivered offline

If you want to use an external online platform like Simplyk’s ticketing, we suggest you make the request during your application for the license.

Do you want more specifics on the rules for online gaming? You can find them in section 9 of the SLGA Raffle Terms and Conditions.

Unsure about how the regulations apply to your use of online methods? Include how you plan to sell and distribute your tickets when applying for your gaming license so that you ensure you get the proper approval.

*This page is under construction. We add new information about regulations for the province as we get updated it. If you have any insight about online charitable gaming in Saskatchewan, feel free to write to me at rowan@simplyk.io .

Categories
Fundraising

Charitable Lottery Regulations in Manitoba

Manitoba has its own regulations for charitable lotteries. At Simplyk, we strive to make your work simpler. We’ve broken down some of the regulations of online gaming in your province, so that you can easily set up a successful raffle for your organization. Keep in mind that if you are looking to raise money through a raffle, you will need to follow the regulations imposed by the Liquor Gaming and Cannabis Authority of Manitoba and obtain a license.

Online sales, distribution and draw for charitable raffles

Your lottery has to be approved to use an electronic raffle system to sell, distribute and draw tickets electronically. To make this request, complete the appendix for electronic raffle systems when applying for your license. If you would like to use Simplyk to process payments and distribute tickets, you’ll need to name Simplyk as the Third Party in the appendix.

Unsure about how the regulations apply to your use of online methods for your raffle? We suggest you include how you plan to sell and distribute your tickets when applying for your gaming license.

*This page is under construction. We add new information about regulations for the province as we get updated it. If you have any insight about online charitable gaming in British Columbia, feel free to write to me at rowan@simplyk.io .

Categories
Fundraising

Charitable Lottery Regulations in New Brunswick

New Brunswick has its own regulations for charitable gaming. At Simplyk, we strive to make your work simpler. We’ve broken down some of the regulations for online gaming in your province, so that you can easily set up a successful raffle or draw for your organization. Keep in mind that if you are looking to raise money through a prize draw, raffle, 50/50 or other game, you will need to follow the regulations imposed by New Brunswick’s Department of Public Safety, Gaming, Liquor and Security Licensing Branch and obtain a license.

Online sales, distribution and draw for charitable gaming

To conduct any of your charity’s lottery online, you will need to get approval from the branch during your application. Tickets must be printed and the physical copy must be distributed to the buyer unless other electronic methods are approved by the licensing branch, as outline in the terms and conditions. There are also licensed gaming suppliers that provide electronic methods for raffles.

Do you want to use Simplyk’s ticketing for your raffle in New Brunswick? We suggest you include this in your license application and get approval by the Gaming Department before doing so.

*This page is under construction. We add new information about regulations for the province as we get updated on it. If you have any insight on online charitable gaming in New Brunswick, feel free to write to me at rowan@simplyk.io .

Categories
Fundraising

Charitable Lottery Regulations in Newfoundland and Labrador

Newfoundland and Labrador has its own regulations for charitable lotteries. At Simplyk, we strive to make your work simpler. We’ve broken down some of the regulations of online gaming in your province, so that you can easily set up a successful lottery for your organization. Keep in mind that if you are looking to raise money through a prize draw, raffle, 50/50 or other game, you will need to follow the regulations imposed by the Government of Newfoundland and Labrador and obtain a license.

Online sales, distribution and draw for charitable lotteries

To conduct any of your charity’s raffle online, you will need to get approval from the branch during your application. You can read more about the rules and terms and conditions. No explicit regulations outline the online sale, distribution or draw of tickets.

Do you want to use Simplyk’s ticketing for your raffle in Newfoundland and Labrador? We suggest you include this in your license application and get approval by Service Newfoundland before doing so.

*This page is under construction. We add new information about regulations for the province as we get updated on it. If you have any insight about online charitable gaming in Newfoundland and Labrador, feel free to write to me at rowan@simplyk.io .

Categories
Fundraising

Charitable Lottery Regulations in Nova Scotia

Nova Scotia has its own regulations for charitable lotteries. At Simplyk, we strive to make your work simpler. We’ve broken down some of the regulations of online gaming for you, so that you can easily set up a successful raffle or draw for your organization. Keep in mind that if you are looking to raise money through a prize draw, raffle, 50/50 or other game, you will need to follow the regulations imposed by the Government of Nova Scotia and obtain a license.

Online sales, distribution and draw for charitable lotteries

To conduct any of your organization’s raffle or draw online, you will need to get approval during your application. You can request to use electronic and online services. If you do, you need to explain why you are using these services. There is a section in the application reserved for this. The explanation could be, for example, that you want to conduct ticket sales, distribution or the draw online.

Do you want to use Simplyk for your lottery in Nova Scotia? We suggest you include this in your license application and get approval before doing so.

*This page is under construction. We are adding new information about regulations for the province as we get updated on them. If you have any insight about online charitable gaming in Newfoundland and Labrador, feel free to write to me at rowan@simplyk.io .